Business Insights

Business Insights

As you would expect having a whole team of experienced Marketing Directors gives us access to a wealth of diverse knowledge. We like to share it with you so you can have a clearer understanding of why and how things work, why things don’t always work out as planned, and most importantly what can be done about it.

    Recent posts of Pete Jakob:

    22 recommended reads for your 2020 staycation
    Just about every campsite and seaside town in the UK is overflowing with holiday-makers.
    Marketing Matters #17 - What does your sales landscape look like in the new normal?
      Demand generation specialists durhamlane talk about their journey in the current climate and share their thoughts on the changing landscape of sales and business development.
    Marketing Matters #13 - Case study: How ICA are helping businesses overcome the challenges of remote working
    Pamela Blanchard from Communications Advisors ICA, discusses how they are helping companies overcome the technology challenges of working remotely.
    Marketing Matters #12 - Importance of Video
      Director of SmartEye Productions Dan Shirley explains why video is more important than ever — and how companies can get it right.
    Marketing Matters #9 - Case study: How ENL has adapted to current challenges
    In this video plastic injection moulding company ENL discusses how they have adapted their business operations and the learnings they have gained whilst working through this current situation, from overcoming workforce challenges to meeting new product demands from new markets.

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