Websites: Most businesses have them, but few are getting the most out of them. Are you one of them?
Our Marketing 360 Assessment has found that there are three aspects of marketing that UK SME owners struggle with the most: marketing metrics, generating leads and executing marketing plans. In this post, we’ll focus on the second challenge: generating the right leads and closing them effectively.
Most business owners agree that measuring customer loyalty is important. But in our experience, surprisingly few have a system in place. If you don’t have a reliable process for measuring customer satisfaction, you’re going to struggle to improve it.
Our marketing expert Richard Hancock discusses preparing now for the growth that will follow once we emerge from this crisis.
Here we discuss some different approaches that you may wish to explore in order to identify new markets and opportunities.
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