Business Insights

Business Insights

The Marketing Centre Update #5 - Fuelling your Growth

Over the past few weeks, we’ve been thinking about the opportunities, challenges and, let's face it, downright frustrations of working with agencies and freelancers. 
Picking the wrong partner or managing them in the wrong way can be a difficult experience for everyone involved. Picking the right partner can reap dividends for your business, drawing in the expertise you need to accelerate your business’ growth.

Our articles below explore how to find the right partner, write a great brief and negotiate a fair budget.

 
 
 
How to find an agency and manage the pitching process-1

 

How to find an agency and manage the pitching process
There’s a huge pool of potential partners out there. How do you find the right one?
READ MORE
 
How to brief an agency and agree a budget

 

How to brief an agency and agree a budget
Ask a silly question and you’ll get a silly answer. Briefs are a bit like that… Here’s how to nail a brief and budget for your agency
READ MORE
 
Why-Account-Based-Marketing-could-drive-your-business-to-success-in-2020

 

Guest post - Future Content
Why Account Based Marketing could drive your business to success in 2020

Warning! Don’t fall into the trap of focusing all your efforts on finding new customers. Our partner, Future Content, explains how Account Based Marketing (ABM) grows your business with existing key customers, reaping a ROI you wouldn’t have thought possible
READ MORE
 
 
 
 
 

Expert insights

Hear from some of our part-time Marketing Directors on quick marketing wins you can apply in your business:
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Upcoming events

Don't miss our upcoming events:

 

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How to price your platypus: using and understanding customer psychology to maximise your prices - Manchester - Friday 13th March

Love Your Disruptors – Thriving Not Just Surviving in Times of Change - Leeds - Friday 24th April

Love Your Disruptors – Thriving Not Just Surviving in Times of Change - Sheffield - Friday 15th May
FIND OUT MORE
                     
 
 
 
 
 

 

Recommended Reads

 
‘Life hacks’ can save you minutes, but they can’t help you manage your time better.
[via Harvard Business Review]
 
Who were the most important business leaders and entrepreneurs of the last decade?
[via Inc.com]
 
How do the world’s best CEOs think and act?
[via McKinsey]
 
These three factors can maximise your business’ valuation
[via Entrepreneur.com]
 
Meet the entrepreneur whose app is helping 300 million people learn a new language.
[via BBC ]
                     
 
 
 
 
 
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Topics:
Business Growth

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