Business Insights

Business Insights

As you would think,  having a large team of highly skilled Marketing Directors provides us with access to an abundance of diverse know-how. We want to share this with you, so you can develop a better understanding of why certain factors work (and how), as well as why they don’t always work out as intended. Above all, knowing what to do next.
    The 7 Ps and the 4 Pillars: what is marketing anyway?
    The ‘Seven Ps’ and the ‘Four Pillars' of marketing are useful models to understand the marketing department’s role and the key responsibilities of any marketing team.
    Five steps to 5X your sales pipeline in 3 months
    A lot of people think that marketing is all about the long-term. If you need short-term results, you should speak to sales. But while it’s true that marketing often works towards long-term goals, it can drive short-term growth.
    Maximise your marketing advantage with these 7 marginal gains
    Between 1908 and 2004, Great Britain won just one cycling gold medal at the Olympic Games. 
    Coronavirus in the Workplace - Top 10 Tips
    Our sister company, People Puzzles - The UK’s largest provider of part-time HR Directors, has interviewed their team of senior level HR Directors this week around the conversations they have been having with their clients around Coronavirus, and have pooled together their ten top tips to ensure minimum disruption for your business. We have also put together a list of frequently asked questions and answers with simple practical solutions. We hope that you find this advice useful.
    Do you really know who your best and most valuable customers are?
    Do you know who your most valuable customers are when it comes to adding to your bottom line? Not the ones you’re in closest contact with or who shout loudest, but the customers that consistently deliver the best returns for your business. Or are you making assumptions?

    We would love to demonstrate the value we can add to your business

    We can save your time and money with our flexible part-time approach.

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