The Marketing Centre Update #7 - Marketing in a world reshaped by Covid-19
The Covid-19 pandemic has redrawn the lines by which we all do business. Now is the time to demonstrate to your customers that you care about them as people as well as customers. Every person you do business with will, like you, be facing extraordinary challenges. You need to safeguard these relationships above all else.
- by Lucy Hogarth
- 20 Apr 2020
The Marketing Centre launches C-19 SME Resource Hub
Passionate about helping SME businesses through these challenging times In response to SME demand, The Marketing Centre has created The C-19 SME Resource Centre – providing the latest updates, video guides and practical and valuable content on Coronavirus and business. The C-19 SME Resource Centre collects pragmatic advice from The Marketing Centre’s 90-strong group of marketing directors who spend their lives working with SME’s. It brings together expertise and guidance from every business discipline including marketing, finance, IT and HR, plus links to government and business sources.
- by Lucy Hogarth
- 25 Mar 2020
The Marketing Centre Update #6 - How to avoid a CRM car crash
All too often your Customer Relationship Management (CRM) platform becomes the business equivalent of a head-on car crash.
- by Lucy Hogarth
- 12 Mar 2020
The Marketing Centre Update #5 - Fuelling your Growth
Over the past few weeks, we’ve been thinking about the opportunities, challenges and, let's face it, downright frustrations of working with agencies and freelancers.
- by Lucy Hogarth
- 11 Feb 2020
The Marketing Centre Update #4 - Fuelling your Growth
If Marketing is the fuel of business growth, we're all hoping to get more miles per gallon in 2020. Despite ongoing (and new) economic uncertainties, you undoubtedly have ambitions to be shifting up a gear in 2020 - and better marketing can help you drive those plans.
- by Lucy Hogarth
- 17 Jan 2020
